Plus - Lands' End

The plus size segment is a classically under served demographic within fashion retail. Lands' End has worked hard to fill that need with a line that is both fashionable and full of innovation. To help launch this line and add an editorial angle we partnered with blogger Brittany Gibbons. We produced a series of videos of her speaking to her favorite looks and products.

Designer: Michael Grace | Writer: Robert Humphries | Creative Director: Michael Tallman